Evensteer runs social media for your small business: three posts a week drafted in your voice, checked by a specialist, approved by you and scheduled ahead. “DIY works for a week — I don’t stick with it.” A business owner wrote that on a public forum, in the same post as “hiring an agency felt expensive and hard to trust.” This service is the answer to both. Consistency is the product. We draft posts in your voice and schedule them ahead, so they keep going out in your busiest weeks. You’re not the one writing them on Sunday night.
AI drafts the repetitive parts, a specialist reviews everything, and you approve before it ships.
A content calendar that runs whether your week is calm or on fire: three posts a week, scheduled ahead.
Written in your voice. A specialist reviews every post, so nothing ships on AI’s judgment.
Approve in batches: a few minutes on a Monday, and the week publishes under your name.
The best one is where your customers already look for businesses like yours. Shops, cafes and salons often do well on Instagram and Facebook. Firms that sell to other firms usually fit LinkedIn better. Start where your buyers are, and get good there before you add more. A steady feed on the right app beats quiet profiles on every app. Evensteer drafts and schedules posts ahead, so they keep going out in your busiest weeks.
Post as often as you can keep up in your busiest month. A steady pace matters more than volume, because a feed that goes quiet for weeks can look like a business that closed. Plan posts ahead and write them in batches on a quiet day. Evensteer’s calendar runs at three posts a week, scheduled ahead, and you approve them in batches.
Budget for time as well as money. Posting yourself looks free, but it costs hours every week, and those hours usually run out first. If you pay for help, the price depends on how many platforms and posts you need, and whether ads or comment replies are included. Get the scope in writing before you sign. Evensteer publishes no price list and sends a written scope with a fixed price instead.
The best scheduler is the one that covers your platforms and that you’ll open every week. Look for a clear calendar view and a way for someone else to approve posts. The tool matters less than the habit. Set a regular time each week to fill the calendar, or it sits empty. Evensteer schedules your posts ahead, and you approve the week in a few minutes on a Monday.
Post things people nearby can see, visit or buy this week, like new stock, an event or your team at work. Keep your hours, address and phone number the same on every profile. Answer comments and messages fast. Use real photos of your work and your customers, with their OK, instead of stock images. Evensteer drafts posts in your voice, and a specialist checks each one before you approve it.
Read more: alternatives to hiring a social media manager, why marketing is hard to keep consistent, how our social media marketing services work.
A person replies within one working day. You get a written scope with a fixed price within 48 hours of your call. One owner shared her costs. She paid a small agency $2,000 a month, or $24,000 a year. Then she switched to a middle option: a specialist plus software. That middle option is what we run. See our other services for small business, or the problems they fix.